“Even the time spent deciding is enjoyable”—my EYEVAN picks for this year.
Hello.
Ishibashi from cliché.
“Finding glasses that suit you is surprisingly difficult.”
With endless combinations of shapes, colors, and sizes, the sheer number of options makes it surprisingly difficult to find a pair that feels like “the one!”
But when you encounter a pair like that──it can change your life a little.



10 eyevan / EYEVAN 7285 POP-UP STORE
Date : 8/2 (Sat)〜 8/17 (Sun)
This season has arrived again this year.
Starting today,EYEVAN POP-UP STOREis now being held!
A year ago, I had never worn glasses.
Honestly, my eyesight wasn’t bad, and I used to wonder, “Do I even need glasses?”
But after discovering my destined pair at last year’s POP-UP──
I now wear them every single day, all 365 days of the year.
They’ve become so important that I can confidently call them an indispensable companion.
And this year, it’s back with our biggest volume yet.
there are 120 pairs this time!
Every year, I’ve said there are “so many items that they won’t all fit on the table,” but…
This year, truly,they spilled over from the table. Haha.
I tried on pair after pair while arranging everything, so preparing took an enormous amount of time, but
That’s right,It was an enjoyable process, almost like choosing glasses for myself.That was it.
From among them, a few pairs I genuinely wanted this year,
Let me introduce a few today.



【10 eyevan】
NO.9 48 10S-MD.GRY
The “ideal oval sunglasses” I’d been searching for since around spring.
but I couldn’t find one that made me think, “This is it,” so I never took the plunge.
That’s when I happened to come acrossThis 10 eyevan oval shape。
A matte-black frame with deep-toned rims and temples.
and a subtle gleamsilver925 end tips。
Impeccably refined and stylish, without ever being overbearing.
…isn’t it just too cool?



【EYEVAN 7285】
370 48 100
The delicacy of slim rims is hard to give up, but
I’m also drawn to the **“strength” and “flair” of bold frames**.
This model combines the ruggedness brought by its thick rims with
a unique shape with an unmistakably artistic feel.
Simply slipping them on gives your outfit
It’s the kind of pair that instantly sharpens your look──



【EYEVAN 7285】
1014 53 901
a double-bridge frame that evokes American vintage eyewear.
Until now, double-bridge frames had seemed a little too assertive to me,
I’ve always felt somewhat uncomfortable with them.
But this one is different.
minimal, understated formsand
the beauty of the components themselvescome together,
It has been finished with an unmistakably refined appearance.
It isn’t flashy, yet it has a strong presence.
It’s that kind of sophisticated pair.



【10 eyevan】
NO.6 2 47 4S-CL
The “RIMWAY” series, with rims only along the upper edges.
Because the structure is simple, the beauty of its details really stands out.
A grown-up pair with a quietly seductive quality.
It’s such a tough decision.
Honestly, narrowing it down to the four pairs introduced here was quite difficult.
because there are still countless models that catch my eye.
The pair I agonized over and chose last year,
They’re now my everyday companion.
I think it’s precisely because I took my time choosing them that I can still wear them with affection.
this is the only time of year when such a wide variety is available.
For anyone who has even slightly thought, “I’d like a new pair of glasses,”
so please take this opportunity to stop by cliché.
I’m still trying to decide myself,
Let’s agonize over the options together.
We sincerely look forward to welcoming you all to the store!
cliché Ishibashi
